A Fairer Future? China’s New Foreign Investment Law Explained

Approved during the National People’s Congress (NPC) in March, China’s new Foreign Investment Law (FIL) will become effective on January 1, 2020. It’s filled with positive promises for foreign companies invested in China – and yet the reactions it has triggered among the international business community range from cautious optimism to deep skepticism. Below, we […]

Sennheiser China: Tuning Into Chinese Consumers

Sennheiser’s high-end headphones and microphones are coveted by audiophiles and discerning buyers around the world – and China is no exception. The German, family-owned company – whose global revenue now exceeds EUR 660m – established a subsidiary there over 10 years ago. Since then, Greater China has become a key growth market. Pierre Eloy, MD […]

Cracking China’s Retail Market: A Roadmap

Where to start when looking to enter a market as vast, fast-paced, and unique as China’s? Its complex regulations and distinct market conditions can be overwhelming even for experienced executives. As a consultancy that offers end-to-end support in advisory as well as outsourced services, we’ve accompanied many international companies along their China journey from their […]

Fast and Curious: Five Key Features of Chinese Consumers

  China’s 1.3 billion consumers have fueled the growth of B2C brands worldwide for decades. Across categories, they now account for a large chunk of multinationals’ global revenues: 41% for Volkswagen, 33% for cinema group Imax, and 20% for Apple and Adidas. But simply taking your brand to China is no guarantee for growth. The […]

Retail in China: What Slowdown?

It might seem paradoxical that, while China’s slowing economy makes headlines, many of our international clients selling to China continue to experience and project double-digit growth. But several trends support and help explain their optimism: RISING CONSUMPTION: With consumption accounting for 3/4 of GDP growth in 2018, China is leaving behind government investment and exports as […]

China Tax Update – Good News for Businesses, Mixed News for Expats

In 2018, China’s economy grew at the slowest pace in 28 years. So it’s no surprise that the government has pledged to help businesses weather the slowdown by reducing their tax burden. As we outline below, it’s already delivering on its promise through a new set of value-added tax (VAT) and corporate income tax (CIT) policies that will benefit many small […]